When you hear the term accountant what comes to mind?
I view accountants as not only storytellers but as financial guides.
Think of tour guides, or other guides you have encountered, and compare those that were new to the profession and those that had been doing it for years. The best guides learn what is most helpful to their audience and may provide more insights that less experienced guides may overlook.
The same is true with accounting. There are many wonderful accountants who can talk through the financials, but the best ones provide insights from their deep understanding of a company/industry. Accountants can talk through was has occurred on the trip thus far and can help map out the best ways to proceed going forward.
This is why I love accounting and continuing to become a more impactful guide. I love storytelling and want to share meaningful data but deliver the data in a way that makes sense to the audience. In addition, I want to leave my partners with actionable steps to make improvements versus just reading the results and then repeating the same steps next month, quarter, etc.
Join us at Accounting Couture as we strive to inspire more financial guides/storytellers through our content. We appreciate your support!
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